Wenbin Qiu Purchases 10,000 Shares of Baozun (NASDAQ:BZUN) Stock

Posted by Francis Steltz on Jun 5th, 2026

Baozun Inc. (NASDAQ:BZUN – Get Free Report) CEO Wenbin Qiu acquired 10,000 shares of the business’s stock in a transaction on Monday, June 1st. The stock was purchased at an average price of $2.73 per share, for a total transaction of $27,300.00. Following the acquisition, the chief executive officer directly owned 1,483,872 shares in the company, valued at $4,050,970.56. This represents a 0.68% increase in their ownership of the stock. The purchase was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website.

Wenbin Qiu also recently made the following trade(s):

On Thursday, May 28th, Wenbin Qiu acquired 10,000 shares of Baozun stock. The stock was purchased at an average price of $2.56 per share, for a total transaction of $25,600.00.
On Tuesday, May 26th, Wenbin Qiu acquired 10,000 shares of Baozun stock. The stock was purchased at an average price of $2.55 per share, for a total transaction of $25,500.00.
On Friday, April 17th, Wenbin Qiu acquired 16,000 shares of Baozun stock. The stock was purchased at an average price of $3.14 per share, for a total transaction of $50,240.00.
On Thursday, April 16th, Wenbin Qiu bought 17,500 shares of Baozun stock. The stock was bought at an average cost of $2.84 per share, with a total value of $49,700.00.
On Wednesday, April 15th, Wenbin Qiu bought 11,000 shares of Baozun stock. The stock was bought at an average cost of $2.71 per share, with a total value of $29,810.00.
On Tuesday, April 14th, Wenbin Qiu bought 11,500 shares of Baozun stock. The stock was bought at an average cost of $2.63 per share, with a total value of $30,245.00.
On Monday, April 13th, Wenbin Qiu bought 12,100 shares of Baozun stock. The stock was bought at an average cost of $2.48 per share, with a total value of $30,008.00.
On Friday, April 10th, Wenbin Qiu bought 12,400 shares of Baozun stock. The stock was bought at an average cost of $2.43 per share, with a total value of $30,132.00.
On Thursday, April 9th, Wenbin Qiu bought 11,650 shares of Baozun stock. The stock was bought at an average cost of $2.58 per share, with a total value of $30,057.00.
On Wednesday, April 8th, Wenbin Qiu bought 11,600 shares of Baozun stock. The stock was bought at an average cost of $2.58 per share, with a total value of $29,928.00.

Baozun Stock Performance

BZUN opened at $2.68 on Friday. The company has a 50-day moving average of $2.63 and a 200-day moving average of $2.67. The company has a market capitalization of $154.76 million, a P/E ratio of -5.94 and a beta of 0.51. Baozun Inc. has a 1-year low of $2.07 and a 1-year high of $4.88.

Baozun (NASDAQ:BZUN – Get Free Report) last released its earnings results on Friday, May 15th. The technology company reported $0.00 earnings per share for the quarter. The company had revenue of $345.35 million during the quarter. Baozun had a negative net margin of 1.80% and a positive return on equity of 1.68%.

Institutional Investors Weigh In On Baozun

A number of institutional investors have recently modified their holdings of the business. Schroder Investment Management Group grew its position in shares of Baozun by 4.9% during the 4th quarter. Schroder Investment Management Group now owns 2,414,558 shares of the technology company’s stock valued at $6,423,000 after buying an additional 113,058 shares during the last quarter. Northwestern Mutual Wealth Management Co. grew its position in shares of Baozun by 75,465,800.0% during the 4th quarter. Northwestern Mutual Wealth Management Co. now owns 754,659 shares of the technology company’s stock valued at $2,007,000 after buying an additional 754,658 shares during the last quarter. Dimensional Fund Advisors LP grew its position in shares of Baozun by 2.0% during the 3rd quarter. Dimensional Fund Advisors LP now owns 603,016 shares of the technology company’s stock valued at $2,442,000 after buying an additional 11,593 shares during the last quarter. Arrowstreet Capital Limited Partnership grew its position in shares of Baozun by 21.1% during the 3rd quarter. Arrowstreet Capital Limited Partnership now owns 470,256 shares of the technology company’s stock valued at $1,905,000 after buying an additional 81,777 shares during the last quarter. Finally, Marshall Wace LLP grew its position in shares of Baozun by 28.5% during the 4th quarter. Marshall Wace LLP now owns 346,764 shares of the technology company’s stock valued at $922,000 after buying an additional 76,928 shares during the last quarter. Institutional investors own 47.29% of the company’s stock.

Analysts Set New Price Targets

Several equities research analysts have recently weighed in on the stock. Zacks Research raised shares of Baozun to a “hold” rating in a research report on Wednesday, February 18th. Wall Street Zen raised shares of Baozun from a “hold” rating to a “buy” rating in a research report on Saturday, May 23rd. Finally, Weiss Ratings reaffirmed a “sell (d-)” rating on shares of Baozun in a research report on Monday, April 20th. One analyst has rated the stock with a Hold rating and one has issued a Sell rating to the stock. According to data from MarketBeat.com, the company presently has an average rating of “Reduce”.

View Our Latest Stock Report on BZUN

About Baozun

(Get Free Report)

Baozun Inc is a leading pure-play e-commerce solutions provider based in Shanghai, China. The company specializes in helping global and domestic brands establish and manage their online stores across major Chinese platforms, including Tmall, JD.com, and WeChat. By offering a one-stop service model, Baozun enables brand owners to outsource the complexities of digital retail operations and focus on product development and customer engagement.

The company’s suite of services encompasses store design and setup, digital marketing and promotion, technology integration, order fulfillment, warehousing and logistics, customer care, and data analytics.