Hasbro (NASDAQ:HAS – Get Free Report) posted its quarterly earnings data on Wednesday. The company reported $1.47 earnings per share for the quarter, beating the consensus estimate of $1.20 by $0.27, Briefing.com reports. Hasbro had a negative net margin of 4.62% and a positive return on equity of 172.27%. The firm had revenue of $1 billion during the quarter, compared to analysts’ expectations of $969.20 million. During the same quarter last year, the company posted $1.04 EPS. The company’s quarterly revenue was up 12.7% compared to the same quarter last year.
Here are the key takeaways from Hasbro’s conference call:
- Hasbro delivered a strong Q1 with revenue up 13% year over year to $1.0 billion, adjusted operating profit up 29%, and adjusted EPS up 41%, driven primarily by Wizards of the Coast.
- Magic: The Gathering momentum remains exceptional, with Lorwyn Eclipsed becoming the best-selling premier set ever, strong backlist demand, and record engagement across organized play and MagicCon events.
- Hasbro reaffirmed full-year guidance, including 3%-5% constant-currency revenue growth, 24%-25% adjusted operating margin, and $1.4 billion-$1.45 billion of adjusted EBITDA, despite macro and cyber-related uncertainty.
- Consumer Products was stable but facing temporary disruptions; management said POS trends were positive, but a March cyber incident is expected to delay $40 million-$60 million of revenue from Q2 into the back half of 2026.
- Cost pressures remain a headwind, including about $30 million of oil-related freight, resin, and packaging costs in 2026, though Hasbro said it is offsetting part of this with tariffs, productivity actions, and pricing/mix.
Hasbro Trading Down 0.3%
HAS traded down $0.24 during trading on Thursday, reaching $88.36. 565,632 shares of the company’s stock were exchanged, compared to its average volume of 1,898,706. The company’s fifty day moving average price is $93.33 and its 200-day moving average price is $89.31. The firm has a market capitalization of $12.50 billion, a PE ratio of -37.59, a P/E/G ratio of 2.84 and a beta of 0.52. Hasbro has a fifty-two week low of $64.74 and a fifty-two week high of $106.98. The company has a debt-to-equity ratio of 4.59, a quick ratio of 1.49 and a current ratio of 1.65.
Hasbro Dividend Announcement
Analyst Upgrades and Downgrades
Several research firms have recently commented on HAS. UBS Group increased their price target on shares of Hasbro from $99.00 to $110.00 and gave the company a “buy” rating in a research note on Thursday, March 5th. Monness Crespi & Hardt upped their price objective on Hasbro from $90.00 to $120.00 and gave the stock a “buy” rating in a report on Wednesday, February 11th. Citigroup lifted their target price on Hasbro from $97.00 to $118.00 and gave the company a “buy” rating in a research note on Thursday, February 12th. Jefferies Financial Group boosted their target price on Hasbro from $95.00 to $112.00 and gave the stock a “buy” rating in a research report on Friday, February 6th. Finally, Wall Street Zen lowered Hasbro from a “strong-buy” rating to a “buy” rating in a research note on Saturday, May 16th. One investment analyst has rated the stock with a Strong Buy rating, eleven have issued a Buy rating and four have issued a Hold rating to the company’s stock. According to MarketBeat, Hasbro currently has an average rating of “Moderate Buy” and an average price target of $113.79.
Check Out Our Latest Analysis on Hasbro
Insider Activity
In other news, CEO Christian P. Cocks sold 196,411 shares of the firm’s stock in a transaction on Thursday, February 26th. The stock was sold at an average price of $100.33, for a total value of $19,705,915.63. Following the transaction, the chief executive officer directly owned 303,310 shares in the company, valued at $30,431,092.30. This trade represents a 39.30% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. 0.71% of the stock is owned by corporate insiders.
Hedge Funds Weigh In On Hasbro
Hedge funds have recently added to or reduced their stakes in the stock. University of Texas Texas AM Investment Management Co. bought a new position in Hasbro during the fourth quarter worth about $27,000. CYBER HORNET ETFs LLC bought a new stake in shares of Hasbro in the 2nd quarter valued at about $25,000. MUFG Securities EMEA plc acquired a new stake in shares of Hasbro in the 2nd quarter valued at approximately $28,000. Wexford Capital LP acquired a new stake in shares of Hasbro in the 3rd quarter valued at approximately $37,000. Finally, NewEdge Advisors LLC boosted its stake in Hasbro by 36.7% during the 2nd quarter. NewEdge Advisors LLC now owns 686 shares of the company’s stock worth $51,000 after acquiring an additional 184 shares during the last quarter. Institutional investors and hedge funds own 91.83% of the company’s stock.
Trending Headlines about Hasbro
Here are the key news stories impacting Hasbro this week:
- Positive Sentiment: Hasbro delivered a strong Q1 earnings beat, reporting EPS of $1.47 versus expectations of about $1.20, and revenue of $1.0 billion versus estimates of $969.2 million. Revenue rose 12.7% year over year, helped by strength in Wizards of the Coast and digital gaming, especially Magic: The Gathering. Reuters article
- Positive Sentiment: The company said digital games and Wizards drove the quarter, reinforcing that its higher-margin gaming segment remains a key growth engine for Hasbro. WSJ article
- Neutral Sentiment: Hasbro announced a quarterly dividend of $0.70 per share, which may support the stock for income-focused investors but is not the main driver of today’s trading. Business Wire article
- Negative Sentiment: Shares sold off because investors were disappointed that Hasbro maintained its full-year revenue growth outlook of 3%-5% and adjusted EBITDA guidance of $1.40 billion-$1.45 billion instead of raising it after the beat. Boston Globe article
- Negative Sentiment: Management also flagged a cybersecurity-related delay in Q2 and the cancellation of a Dungeons & Dragons game, adding to uncertainty around near-term growth and product pipeline execution. TipRanks article
About Hasbro
Hasbro, Inc is a global play and entertainment company, known for designing, manufacturing and marketing a diverse portfolio of toys, games and consumer products. Founded in 1923 as Hassenfeld Brothers and headquartered in Pawtucket, Rhode Island, the company has grown into one of the foremost names in the toy industry, with a presence in retail, digital and entertainment channels worldwide.
The company’s brand portfolio features iconic properties such as Monopoly, Play-Doh, Nerf, My Little Pony and Transformers.
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