Wix.com (NASDAQ:WIX – Get Free Report) had its price target cut by Benchmark from $130.00 to $115.00 in a report issued on Thursday,Benzinga reports. The brokerage presently has a “buy” rating on the information services provider’s stock. Benchmark’s price objective points to a potential upside of 110.35% from the company’s current price.
Other equities analysts also recently issued research reports about the company. Jefferies Financial Group cut their price target on Wix.com from $200.00 to $130.00 and set a “buy” rating for the company in a research note on Monday, February 23rd. Oppenheimer cut their price target on Wix.com from $130.00 to $115.00 and set an “outperform” rating for the company in a research note on Monday, April 27th. Citigroup downgraded Wix.com from a “buy” rating to a “neutral” rating and cut their price target for the company from $105.00 to $66.00 in a research note on Thursday. Wells Fargo & Company downgraded shares of Wix.com from an “overweight” rating to an “equal weight” rating and cut their price objective for the stock from $137.00 to $54.00 in a report on Thursday. Finally, UBS Group reaffirmed a “neutral” rating and set a $68.00 price objective on shares of Wix.com in a report on Thursday. One research analyst has rated the stock with a Strong Buy rating, eleven have given a Buy rating, eight have given a Hold rating and two have assigned a Sell rating to the company. According to data from MarketBeat.com, Wix.com currently has a consensus rating of “Moderate Buy” and a consensus price target of $103.30.
Check Out Our Latest Stock Report on Wix.com
Wix.com Trading Up 3.7%
Wix.com (NASDAQ:WIX – Get Free Report) last posted its quarterly earnings results on Wednesday, May 13th. The information services provider reported $0.68 earnings per share (EPS) for the quarter, missing the consensus estimate of $1.21 by ($0.53). Wix.com had a negative net margin of 1.97% and a negative return on equity of 28.32%. The business had revenue of $541.17 million during the quarter, compared to analyst estimates of $544.04 million. During the same period in the previous year, the business posted $1.69 EPS. The business’s revenue for the quarter was up 14.2% compared to the same quarter last year. Sell-side analysts predict that Wix.com will post 1.63 EPS for the current year.
Wix.com declared that its board has approved a stock repurchase plan on Wednesday, January 28th that permits the company to repurchase $2.00 billion in outstanding shares. This repurchase authorization permits the information services provider to buy up to 40.5% of its stock through open market purchases. Stock repurchase plans are typically an indication that the company’s management believes its shares are undervalued.
Institutional Investors Weigh In On Wix.com
Several institutional investors have recently added to or reduced their stakes in WIX. AQR Capital Management LLC lifted its holdings in Wix.com by 36.6% during the first quarter. AQR Capital Management LLC now owns 1,627 shares of the information services provider’s stock valued at $266,000 after purchasing an additional 436 shares during the last quarter. Woodline Partners LP lifted its holdings in Wix.com by 9.7% during the first quarter. Woodline Partners LP now owns 2,292 shares of the information services provider’s stock valued at $374,000 after purchasing an additional 202 shares during the last quarter. Geneos Wealth Management Inc. lifted its holdings in Wix.com by 632.4% during the first quarter. Geneos Wealth Management Inc. now owns 249 shares of the information services provider’s stock valued at $41,000 after purchasing an additional 215 shares during the last quarter. Cetera Investment Advisers lifted its holdings in Wix.com by 18.9% during the second quarter. Cetera Investment Advisers now owns 1,853 shares of the information services provider’s stock valued at $294,000 after purchasing an additional 295 shares during the last quarter. Finally, American Century Companies Inc. lifted its holdings in Wix.com by 29.5% during the second quarter. American Century Companies Inc. now owns 6,930 shares of the information services provider’s stock valued at $1,098,000 after purchasing an additional 1,580 shares during the last quarter. 81.52% of the stock is owned by hedge funds and other institutional investors.
Key Wix.com News
Here are the key news stories impacting Wix.com this week:
- Positive Sentiment: Wix said it posted double-digit Q1 2026 growth, introduced a proprietary AI model, and announced a major share buyback, which could help support the stock over time. Article
- Neutral Sentiment: Several Wall Street firms trimmed price targets after the Q1 report, including Scotiabank, Benchmark, Cantor Fitzgerald, Needham, and JPMorgan, but most kept constructive ratings such as outperform, buy, or overweight. Article
- Neutral Sentiment: Wix’s Q1 earnings call emphasized growth and AI initiatives, but also highlighted margin pressure, reinforcing investor uncertainty about near-term profitability. Article
- Negative Sentiment: The company’s latest quarterly results missed earnings expectations, which is the main reason the stock has been falling sharply. Article
- Negative Sentiment: BFA Law announced investigations into Wix over alleged misrepresentations about AI demand, adding legal overhang after the stock’s selloff. Article
Wix.com Company Profile
Wix.com Ltd. operates a cloud-based platform that enables individuals and businesses to create, manage and develop professional web presences through an intuitive drag-and-drop interface. The company’s software-as-a-service model provides hosting, customizable templates and a range of design tools, eliminating the need for coding expertise. Users can choose from a variety of premium plans to access custom domains, enhanced storage, and advanced performance features tailored to personal projects, small businesses and online storefronts.
Beyond its core website builder, Wix offers a suite of complementary services designed to support digital growth and marketing.
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