Wells Fargo & Company Issues Positive Forecast for Amazon.com (NASDAQ:AMZN) Stock Price

Amazon.com (NASDAQ:AMZN) had its target price lifted by investment analysts at Wells Fargo & Company from $305.00 to $307.00 in a research note issued on Friday,MarketScreener reports. The firm presently has an “overweight” rating on the e-commerce giant’s stock. Wells Fargo & Company‘s target price indicates a potential upside of 18.59% from the company’s previous close.

Other research analysts also recently issued research reports about the company. Piper Sandler reiterated an “overweight” rating and issued a $260.00 price objective (down from $300.00) on shares of Amazon.com in a report on Friday, February 6th. New Street Research dropped their price objective on Amazon.com from $285.00 to $280.00 and set a “buy” rating on the stock in a report on Monday, March 30th. Daiwa Securities Group dropped their price objective on Amazon.com from $300.00 to $280.00 and set a “buy” rating on the stock in a report on Wednesday, February 11th. BMO Capital Markets increased their price objective on Amazon.com from $310.00 to $315.00 and gave the company an “outperform” rating in a report on Thursday. Finally, Argus reiterated a “buy” rating and issued a $325.00 price objective on shares of Amazon.com in a report on Friday, February 6th. One research analyst has rated the stock with a Strong Buy rating, fifty-four have issued a Buy rating and four have issued a Hold rating to the company’s stock. According to MarketBeat.com, the stock has an average rating of “Moderate Buy” and an average target price of $289.21.

Amazon.com Stock Up 1.5%

NASDAQ AMZN traded up $3.81 during trading hours on Friday, hitting $258.89. 8,460,193 shares of the company were exchanged, compared to its average volume of 49,123,613. The company has a 50 day moving average of $217.54 and a two-hundred day moving average of $225.95. The company has a quick ratio of 0.88, a current ratio of 1.05 and a debt-to-equity ratio of 0.16. Amazon.com has a 52-week low of $178.85 and a 52-week high of $260.87. The firm has a market cap of $2.78 trillion, a price-to-earnings ratio of 36.11, a PEG ratio of 1.91 and a beta of 1.38.

Amazon.com (NASDAQ:AMZN) last released its quarterly earnings data on Thursday, February 5th. The e-commerce giant reported $1.95 EPS for the quarter, missing analysts’ consensus estimates of $1.97 by ($0.02). Amazon.com had a net margin of 10.83% and a return on equity of 21.87%. The business had revenue of $213.39 billion during the quarter, compared to analysts’ expectations of $211.02 billion. During the same quarter in the previous year, the company posted $1.86 EPS. The company’s revenue was up 13.6% compared to the same quarter last year. Equities research analysts anticipate that Amazon.com will post 7.72 earnings per share for the current year.

Insider Activity

In related news, VP Shelley Reynolds sold 2,695 shares of the firm’s stock in a transaction that occurred on Monday, February 23rd. The stock was sold at an average price of $205.90, for a total transaction of $554,900.50. Following the transaction, the vice president owned 119,780 shares in the company, valued at $24,662,702. This trade represents a 2.20% decrease in their position. The transaction was disclosed in a filing with the SEC, which is available through the SEC website. Also, CEO Matthew S. Garman sold 17,751 shares of the firm’s stock in a transaction that occurred on Monday, February 23rd. The stock was sold at an average price of $205.22, for a total value of $3,642,860.22. Following the transaction, the chief executive officer owned 9,405 shares in the company, valued at $1,930,094.10. This represents a 65.37% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders have sold a total of 124,186 shares of company stock worth $27,826,739 over the last ninety days. 9.70% of the stock is owned by corporate insiders.

Institutional Inflows and Outflows

Hedge funds have recently added to or reduced their stakes in the company. Fairway Wealth LLC lifted its position in Amazon.com by 113.2% during the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock worth $25,000 after acquiring an additional 60 shares during the period. Sellwood Investment Partners LLC acquired a new stake in Amazon.com during the 3rd quarter worth approximately $27,000. MilWealth Group LLC lifted its position in Amazon.com by 79.0% during the 4th quarter. MilWealth Group LLC now owns 179 shares of the e-commerce giant’s stock worth $41,000 after acquiring an additional 79 shares during the period. Lifetime Wealth Management P.C. acquired a new stake in Amazon.com during the 4th quarter worth approximately $45,000. Finally, Elkhorn Partners Limited Partnership lifted its position in Amazon.com by 900.0% during the 4th quarter. Elkhorn Partners Limited Partnership now owns 200 shares of the e-commerce giant’s stock worth $46,000 after acquiring an additional 180 shares during the period. Hedge funds and other institutional investors own 72.20% of the company’s stock.

Amazon.com News Summary

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Meta signed a multiyear, multibillion-dollar agreement to run agentic AI workloads on AWS Graviton CPUs — “tens of millions of cores” — which materially boosts near‑ and medium‑term demand for AWS infrastructure and Graviton capacity. Meta strikes deal with Amazon’s cloud unit to use its CPU chips
• Positive Sentiment: Multiple brokerages (BMO, Bernstein, UBS, Arete, Sanford C. Bernstein, Oppenheimer, Cantor Fitzgerald) raised AMZN price targets and maintained buy/outperform ratings, citing AWS and AI momentum — a near‑term catalyst for further investor inflows. UBS maintains buy rating / price target update
• Positive Sentiment: Amazon’s expanded Anthropic partnership and related AI commitments continue to signal large, long‑duration AWS revenue and compute demand (analysts link this to >$100B of potential cloud spend). This reinforces the narrative that AWS is the primary earnings driver. Amazon deepens AI push with expanded Anthropic deal
• Neutral Sentiment: Amazon‑backed X‑Energy’s successful $1.02B IPO is a win for Amazon’s investment portfolio but has limited near‑term revenue impact on AMZN. Amazon-Backed X-Energy Raises $1.02 Billion in IPO
• Neutral Sentiment: Internal moves (AWS exec added to the S‑team, promotions) signal operational focus on cloud scale; positive for execution but not an immediate earnings driver. Amazon names AWS exec to S-team
• Negative Sentiment: Insider selling: Amazon’s CEO sold roughly $7.9M of stock — a modest red flag investors may watch for timing/intent, though not uncommon at this scale. Insider Selling: Amazon CEO Sells Stock
• Negative Sentiment: Regulatory/legal risk: California AG alleges Amazon pressured rivals on pricing; new filings amplify scrutiny and potential litigation/regulatory costs. This is a material downside risk if it escalates. California attorney general says Amazon used ‘intimidation’
• Negative Sentiment: Workforce and culture changes (stripping job titles to “builder” roles) have drawn media attention and could affect morale/retention — a softer operational risk to monitor. In two Amazon units, ‘builder’ replaces traditional job titles

About Amazon.com

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.