Head-To-Head Analysis: Publicis Groupe (OTCMKTS:PUBGY) and JC Decaux (OTCMKTS:JCDXF)

JC Decaux (OTCMKTS:JCDXF) and Publicis Groupe (OTCMKTS:PUBGY) are both business services companies, but which is the superior business? We will compare the two businesses based on the strength of their valuation, earnings, institutional ownership, risk, dividends, analyst recommendations and profitability.

Analyst Ratings

This is a breakdown of current recommendations for JC Decaux and Publicis Groupe, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
JC Decaux	0	1	0	1	3.00
Publicis Groupe	0	1	0	2	3.33

Insider & Institutional Ownership

0.1% of Publicis Groupe shares are owned by institutional investors. 1.0% of Publicis Groupe shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Profitability

This table compares JC Decaux and Publicis Groupe’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
JC Decaux	N/A	N/A	N/A
Publicis Groupe	N/A	N/A	N/A

Earnings and Valuation

This table compares JC Decaux and Publicis Groupe”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
JC Decaux	$4.16 billion	1.01	$297.22 million	N/A	N/A
Publicis Groupe	$19.68 billion	1.23	$1.87 billion	N/A	N/A

Publicis Groupe has higher revenue and earnings than JC Decaux.

Risk and Volatility

JC Decaux has a beta of 0.4, indicating that its share price is 60% less volatile than the S&P 500. Comparatively, Publicis Groupe has a beta of 0.83, indicating that its share price is 17% less volatile than the S&P 500.

Summary

Publicis Groupe beats JC Decaux on 8 of the 8 factors compared between the two stocks.

About JC Decaux

JCDecaux SE operates as an outdoor advertising company worldwide. It operates through three segments: Street Furniture, Transport, and Billboard. The Street Furniture segment provides advertising services in shopping malls; rents street furniture; and sells and rents equipment, such as automatic public toilets, bikes, etc., as well as provides cleaning, maintenance, and other services. The Transport segment provides advertising services in public transport systems, such as airports, metros, buses, trams, and trains. The Billboard segment is involved in advertising on private property, including traditional large format or back-light billboards; neon-light billboards; and advertising wall wraps. The company was founded in 1964 and is based in Neuilly-sur-Seine, France. JCDecaux SE is a subsidiary of JCDecaux Holding SAS.

About Publicis Groupe

Publicis Groupe S.A. provides marketing, communications, and digital business transformation services in North America, Europe, the Asia Pacific, Latin America, Africa, and the Middle East. The company offers advisory services for brand strategy, and repositioning and their identity under the Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, Marcel, Fallon, and BBH brands; online advertising services under the Razorfish and Moxie brand names; crisis communications, press relations, public affairs, institutional relations, financial communications, and strategy management services; media consulting, planning, and buying services; performance marketing services; and e-commerce services. It also designs and delivers brand content for various channels, such as television, print, radio, cinema, and billboards, as well as digital, including display and social networks under the Prodigious, Harbor, and The Pub brand names. In addition, the company operates Epsilon PeopleCloud, a unified data and technology platform; and Publicis Sapient, a technological, digital, and consulting platform. Further, it provides healthcare communication services under the Digitas Health, Publicis Health Media, and Saatchi & Saatchi Wellness brands for the healthcare and well-being sectors. It serves clients in the automotive, retail, financial services, consumer products, and media sectors. Publicis Groupe S.A. was founded in 1926 and is headquartered in Paris, France.