Netflix, Inc. (NASDAQ:NFLX) Receives Average Rating of “Moderate Buy” from Brokerages

Shares of Netflix, Inc. (NASDAQ:NFLX) have earned an average recommendation of “Moderate Buy” from the fifty research firms that are covering the firm, Marketbeat Ratings reports. Twelve research analysts have rated the stock with a hold rating, thirty-six have given a buy rating and two have issued a strong buy rating on the company. The average 1 year price target among analysts that have issued ratings on the stock in the last year is $115.0950.

A number of equities analysts recently weighed in on the stock. KeyCorp set a $110.00 price target on shares of Netflix and gave the stock an “overweight” rating in a research report on Friday, January 16th. Evercore assumed coverage on shares of Netflix in a research report on Friday, February 27th. They set an “outperform” rating and a $115.00 price target on the stock. DZ Bank restated a “buy” rating on shares of Netflix in a research report on Friday, February 27th. Oppenheimer boosted their price target on shares of Netflix from $125.00 to $135.00 and gave the stock an “outperform” rating in a research report on Friday, March 27th. Finally, Canaccord Genuity Group set a $125.00 target price on shares of Netflix and gave the company a “buy” rating in a report on Wednesday, January 21st.

Netflix News Roundup

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Oppenheimer kept an “Outperform” on NFLX and raised its price target to $135, citing better revenue visibility as price hikes roll through and stronger margin prospects. Oppenheimer Bullish on Netflix
• Positive Sentiment: Goldman Sachs upgraded Netflix on improved growth outlook and raised its target (coverage highlighted by media), signaling renewed sell‑side confidence that supports the rally. Netflix Wins Goldman Upgrade
• Positive Sentiment: Jefferies reiterated a Buy and analysts (and other shops) expect recent subscription price increases to lift full‑year guidance and margins — a core reason funds are rotating back into the name. Netflix price increases expected to lift full-year guidance
• Positive Sentiment: Product/market expansion: Netflix launched “Playground,” an ad‑free kids’ gaming app, and is pushing partnerships (sports/dining, Argentina focus) that expand engagement and monetization levers beyond streaming. These initiatives support longer‑term ARPU and retention narratives. Netflix (NFLX) Kicks Off ‘Playground’ App for Ad-Free Kids Gaming
• Neutral Sentiment: Rosenblatt raised a price target to $96 — a modest call (below some other targets) that reflects mixed valuation views and keeps debate alive about fair value amid faster profitability. Rosenblatt Securities Raises Netflix Price Target to $96
• Neutral Sentiment: Investors are watching April 16 (next earnings/updates) as estimates and guidance will determine whether price increases and new products translate into sustained revenue/margin beats. Dear Netflix Stock Fans, Mark Your Calendars for April 16
• Negative Sentiment: Regulatory/legal risk: An Italian court ordered Netflix to refund subscribers over repeated price hikes, potentially meaning hundreds of euros per customer if the ruling stands — an appeal is pending but the headline raises consumer‑backlash and regulatory risk concerns. Netflix told by court to refund customers over repeated price hikes

Insider Buying and Selling

In other Netflix news, insider David A. Hyman sold 23,439 shares of the business’s stock in a transaction dated Friday, January 16th. The shares were sold at an average price of $88.11, for a total value of $2,065,210.29. Following the transaction, the insider directly owned 316,100 shares in the company, valued at $27,851,571. The trade was a 6.90% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is available through the SEC website. Also, CEO Gregory K. Peters sold 105,781 shares of the business’s stock in a transaction dated Thursday, January 29th. The shares were sold at an average price of $82.94, for a total transaction of $8,773,476.14. Following the completion of the transaction, the chief executive officer owned 122,140 shares in the company, valued at $10,130,291.60. The trade was a 46.41% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold a total of 1,543,023 shares of company stock worth $141,145,842 over the last ninety days. 1.37% of the stock is currently owned by insiders.

Hedge Funds Weigh In On Netflix

Institutional investors and hedge funds have recently bought and sold shares of the company. First Financial Corp IN boosted its holdings in Netflix by 900.0% in the 4th quarter. First Financial Corp IN now owns 270 shares of the Internet television network’s stock valued at $25,000 after purchasing an additional 243 shares during the last quarter. DiNuzzo Private Wealth Inc. lifted its holdings in shares of Netflix by 885.2% in the 4th quarter. DiNuzzo Private Wealth Inc. now owns 266 shares of the Internet television network’s stock worth $25,000 after acquiring an additional 239 shares during the last quarter. Turning Point Benefit Group Inc. lifted its holdings in shares of Netflix by 13,400.0% in the 4th quarter. Turning Point Benefit Group Inc. now owns 270 shares of the Internet television network’s stock worth $25,000 after acquiring an additional 268 shares during the last quarter. Imprint Wealth LLC acquired a new position in shares of Netflix in the 3rd quarter worth approximately $25,000. Finally, Cornerstone Financial Management LLC acquired a new position in shares of Netflix in the 4th quarter worth approximately $26,000. 80.93% of the stock is currently owned by institutional investors and hedge funds.

Netflix Stock Performance

NFLX opened at $99.39 on Friday. The firm has a market capitalization of $419.64 billion, a PE ratio of 39.33, a PEG ratio of 1.50 and a beta of 1.67. Netflix has a twelve month low of $75.01 and a twelve month high of $134.12. The firm’s 50-day moving average price is $89.11 and its 200 day moving average price is $99.25. The company has a current ratio of 1.19, a quick ratio of 1.19 and a debt-to-equity ratio of 0.51.

Netflix (NASDAQ:NFLX) last posted its quarterly earnings results on Tuesday, January 20th. The Internet television network reported $0.56 earnings per share for the quarter, topping analysts’ consensus estimates of $0.55 by $0.01. The firm had revenue of $12.05 billion for the quarter, compared to analyst estimates of $11.97 billion. Netflix had a net margin of 24.30% and a return on equity of 43.26%. Netflix’s quarterly revenue was up 17.6% on a year-over-year basis. During the same period in the previous year, the business posted $0.43 earnings per share. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. As a group, sell-side analysts expect that Netflix will post 24.58 EPS for the current fiscal year.

About Netflix

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.