Prudent Man Advisors LLC Buys 72 Shares of Booking Holdings Inc. $BKNG

Prudent Man Advisors LLC grew its stake in shares of Booking Holdings Inc. (NASDAQ:BKNG) by 31.7% during the 2nd quarter, according to the company in its most recent disclosure with the Securities & Exchange Commission. The firm owned 299 shares of the business services provider’s stock after buying an additional 72 shares during the period. Prudent Man Advisors LLC’s holdings in Booking were worth $1,731,000 at the end of the most recent reporting period.

Several other hedge funds and other institutional investors have also recently modified their holdings of BKNG. Atwood & Palmer Inc. bought a new position in shares of Booking in the second quarter worth approximately $29,000. Wealth Preservation Advisors LLC purchased a new stake in Booking in the first quarter worth approximately $28,000. O Brien Wealth Partners LLC purchased a new stake in Booking in the second quarter worth approximately $35,000. First PREMIER Bank boosted its stake in Booking by 100.0% in the second quarter. First PREMIER Bank now owns 6 shares of the business services provider’s stock worth $35,000 after buying an additional 3 shares in the last quarter. Finally, Keystone Global Partners LLC purchased a new stake in Booking in the first quarter worth approximately $32,000. 92.42% of the stock is currently owned by institutional investors.

Booking Trading Up 1.0%

Shares of Booking stock opened at $5,146.16 on Friday. Booking Holdings Inc. has a 12-month low of $4,096.23 and a 12-month high of $5,839.41. The company has a market cap of $166.79 billion, a P/E ratio of 35.79, a PEG ratio of 1.59 and a beta of 1.35. The company’s fifty day simple moving average is $5,432.78 and its two-hundred day simple moving average is $5,368.74.

Booking (NASDAQ:BKNG) last issued its quarterly earnings data on Tuesday, July 29th. The business services provider reported $55.40 EPS for the quarter, topping the consensus estimate of $50.32 by $5.08. Booking had a net margin of 19.23% and a negative return on equity of 134.19%. The business had revenue of $6.80 billion during the quarter, compared to analyst estimates of $6.54 billion. During the same period in the prior year, the business earned $41.90 EPS. The company’s revenue for the quarter was up 16.0% on a year-over-year basis. Booking has set its Q3 2025 guidance at EPS. Analysts predict that Booking Holdings Inc. will post 209.92 EPS for the current fiscal year.

Insiders Place Their Bets

In other Booking news, Director Larry Quinlan sold 64 shares of the company’s stock in a transaction on Monday, September 15th. The shares were sold at an average price of $5,511.80, for a total value of $352,755.20. Following the completion of the transaction, the director directly owned 131 shares in the company, valued at approximately $722,045.80. This represents a 32.82% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, CEO Glenn D. Fogel sold 1,013 shares of the company’s stock in a transaction on Monday, September 15th. The stock was sold at an average price of $5,516.92, for a total transaction of $5,588,639.96. Following the completion of the transaction, the chief executive officer owned 23,607 shares of the company’s stock, valued at $130,237,930.44. This trade represents a 4.11% decrease in their ownership of the stock. The disclosure for this sale can be found here. In the last ninety days, insiders sold 3,197 shares of company stock worth $17,260,963. 0.16% of the stock is currently owned by corporate insiders.

Analyst Ratings Changes

BKNG has been the subject of a number of analyst reports. Mizuho initiated coverage on Booking in a research note on Monday, September 29th. They set a “neutral” rating and a $5,975.00 price objective for the company. DA Davidson increased their price objective on Booking from $5,750.00 to $6,500.00 and gave the company a “buy” rating in a research note on Thursday, July 31st. Wells Fargo & Company increased their price objective on Booking from $5,418.00 to $5,443.00 and gave the company an “equal weight” rating in a research note on Monday, October 6th. Truist Financial increased their price objective on Booking from $4,720.00 to $5,630.00 and gave the company a “hold” rating in a research note on Monday, July 14th. Finally, KeyCorp initiated coverage on Booking in a research note on Wednesday. They set an “overweight” rating and a $6,450.00 price objective for the company. Three research analysts have rated the stock with a Strong Buy rating, twenty have assigned a Buy rating and ten have issued a Hold rating to the stock. Based on data from MarketBeat.com, Booking presently has an average rating of “Moderate Buy” and an average target price of $6,010.41.

About Booking

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.