The Rubicon Project (NYSE:RUBI) Upgraded to Hold by ValuEngine

ValuEngine upgraded shares of The Rubicon Project (NYSE:RUBI) from a sell rating to a hold rating in a research note released on Thursday, ValuEngine reports.

Several other brokerages have also recently commented on RUBI. Zacks Investment Research cut shares of The Rubicon Project from a buy rating to a hold rating in a research report on Wednesday. B. Riley set a $11.00 price target on shares of The Rubicon Project and gave the stock a buy rating in a research report on Monday, September 23rd.

The Rubicon Project stock traded down $0.19 during midday trading on Thursday, hitting $8.81. The company’s stock had a trading volume of 28,479 shares, compared to its average volume of 651,385. The company has a quick ratio of 1.22, a current ratio of 1.22 and a debt-to-equity ratio of 0.08. The stock’s 50-day moving average price is $9.17 and its 200-day moving average price is $7.53. The Rubicon Project has a 12 month low of $3.00 and a 12 month high of $10.85. The company has a market capitalization of $461.02 million, a PE ratio of -10.35 and a beta of 1.72.

The Rubicon Project (NYSE:RUBI) last issued its quarterly earnings results on Wednesday, July 31st. The software maker reported ($0.15) EPS for the quarter, topping the consensus estimate of ($0.21) by $0.06. The Rubicon Project had a negative net margin of 26.05% and a negative return on equity of 19.85%. The firm had revenue of $37.87 million for the quarter, compared to analysts’ expectations of $35.65 million. As a group, equities analysts anticipate that The Rubicon Project will post -0.54 EPS for the current year.

In related news, General Counsel Jonathan Feldman sold 33,485 shares of The Rubicon Project stock in a transaction dated Thursday, August 1st. The stock was sold at an average price of $10.00, for a total value of $334,850.00. Following the transaction, the general counsel now owns 106,369 shares of the company’s stock, valued at approximately $1,063,690. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website. Also, Director Frank Addante sold 12,500 shares of The Rubicon Project stock in a transaction dated Monday, September 16th. The stock was sold at an average price of $9.21, for a total value of $115,125.00. Following the completion of the transaction, the director now directly owns 1,234,819 shares in the company, valued at approximately $11,372,682.99. The disclosure for this sale can be found here. Insiders sold a total of 70,985 shares of company stock worth $674,475 in the last three months. 10.60% of the stock is currently owned by company insiders.

A number of institutional investors and hedge funds have recently modified their holdings of the stock. WINTON GROUP Ltd purchased a new position in The Rubicon Project during the 2nd quarter valued at about $143,000. Round Table Services LLC purchased a new position in The Rubicon Project during the 2nd quarter valued at about $191,000. Fox Run Management L.L.C. purchased a new position in The Rubicon Project during the 2nd quarter valued at about $64,000. Strs Ohio purchased a new position in The Rubicon Project during the 2nd quarter valued at about $442,000. Finally, V Wealth Advisors LLC purchased a new position in The Rubicon Project during the 2nd quarter valued at about $89,000. 65.38% of the stock is currently owned by hedge funds and other institutional investors.

The Rubicon Project Company Profile

The Rubicon Project, Inc, together with its subsidiaries, provides technology solutions to automate the purchase and sale of digital advertising inventory for buyers and sellers in the United States and internationally. It offers applications and services for digital advertising inventory sellers, including Websites, mobile applications, and other digital media properties, to sell their advertising inventory; applications and services for buyers, such as advertisers, agencies, agency trading desks, and demand side platforms, to buy advertising inventory; and a marketplace over which such transactions are executed.

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