Jumia Technologies (JMIA) and Its Rivals Head to Head Review

Jumia Technologies (NYSE: JMIA) is one of 24 public companies in the “Catalog & mail-order houses” industry, but how does it weigh in compared to its rivals? We will compare Jumia Technologies to related companies based on the strength of its earnings, valuation, profitability, risk, dividends, institutional ownership and analyst recommendations.

Earnings and Valuation

This table compares Jumia Technologies and its rivals top-line revenue, earnings per share and valuation.

Gross Revenue Net Income Price/Earnings Ratio
Jumia Technologies $154.20 million -$200.85 million -2.76
Jumia Technologies Competitors $14.37 billion $525.99 million 19.84

Jumia Technologies’ rivals have higher revenue and earnings than Jumia Technologies. Jumia Technologies is trading at a lower price-to-earnings ratio than its rivals, indicating that it is currently more affordable than other companies in its industry.

Analyst Ratings

This is a summary of current ratings for Jumia Technologies and its rivals, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Jumia Technologies 0 3 4 0 2.57
Jumia Technologies Competitors 202 799 2410 82 2.68

Jumia Technologies presently has a consensus target price of $30.00, indicating a potential upside of 170.03%. As a group, “Catalog & mail-order houses” companies have a potential upside of 23.92%. Given Jumia Technologies’ higher probable upside, research analysts plainly believe Jumia Technologies is more favorable than its rivals.


This table compares Jumia Technologies and its rivals’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Jumia Technologies N/A N/A N/A
Jumia Technologies Competitors -3.87% -74.22% -6.68%

Insider & Institutional Ownership

18.3% of Jumia Technologies shares are owned by institutional investors. Comparatively, 49.0% of shares of all “Catalog & mail-order houses” companies are owned by institutional investors. 31.0% of shares of all “Catalog & mail-order houses” companies are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.


Jumia Technologies rivals beat Jumia Technologies on 8 of the 12 factors compared.

Jumia Technologies Company Profile

Jumia Technologies AG operates an e-commerce platform in Africa. The company's platform consists of marketplace, which connects sellers with consumers; logistics service that enables the shipment and delivery of packages from sellers to consumers; and payment service, which facilitates transactions to participants active on the company's platform in selected markets. Its marketplace offers various products in a range of categories, including fashion and apparel, smartphones, home and living, consumer packaged goods, beauty and perfumes, and other electronics, as well as access to various services, such as restaurant food delivery, hotel and flight booking, classified advertising, airtime recharge, and instant delivery. The company was formerly known as Africa Internet Holding GmbH and changed its name to Jumia Technologies AG in January 2019. Jumia Technologies AG was founded in 2012 and is headquartered in Berlin, Germany.

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